BT PLC
BT PLC
How BT Uses PROPHET to Strengthen Business Partnering and Drive Customer-Centric Decisions
Summary:
As a leading telecommunications company with approximately 130,000 employees, BT has employed PROPHET at senior levels, using its data-driven approach to explore people development and connect team dynamics with performance. BT has used PROPHET for leadership team events, business partnering development initiatives, and conferences, particularly when commercially relevant insights are needed to help its people drive business results.
Use cases
PROPHET has been utilised by key senior teams across BT, offering a data-driven approach to explore people development and link teamwork to performance. PROPHET has been integrated into team development programmes and used to provide insights at conferences.
Challenge
The primary challenge was to deliver a credible, data-driven approach to addressing team-based issues impacting the business and to identify the preferences within a large team, where high-quality business partnering is essential to placing the customer at the heart of decision-making.
Solution
PROPHET was implemented across various senior teams at BT to enhance team development and business partnering capabilities. Team members received Individual Profiles, while the Team and Organisational Insight Reports provided the foundation for conference sessions focused on people- and team-related performance. These sessions aimed to leverage strengths in how technical teams built influence with senior stakeholders.
Results
A facilitator alone would not have been able to provide the same depth of insight as quickly as PROPHET. The tool significantly enhanced the facilitator's impact by offering actionable insights and recommendations that business leaders and managers could immediately integrate into their planning.
